Sometimes we need to consult with doctors, lawyers or mechanics, so why not with resolving tricky customer disputes? Colin talks about the options that are available, how you find them, what they do, and how you keep PayPal in the know when you're working to resolve a dispute with a little help. http://www.thepaypalblog.com
Brett discusses your options for an old offline method of customer communication that's gaining new traction. Why spam email has made direct mail viable again and how to get customers to open that envelope. http://www.savetheindustry.com
Brett continues with some quick tips for standing out from your competition in the mailbox, the viability of international direct mail in a global marketplace, copywriting etiquette and what to tell your printer to do to avoid looking like a direct mail communication. htpp://www.savetheindustry.com
How does PayPal's new expanded seller protection impact sellers that aren't in the initial rollout? A bit of information and an announcement on when to listen to learn more. Also, Jason stopped by eBay Radio today, and is looking for your input on some subject matter for PayPal's Online Merchant Network.com website.