Olivier Chaine, CEO, Magnify360 talks about the importance of personalization and how to bridge the gap between number-driven analytics and award-winning creative. http://www.magnify360.com
David Solomon, CEO, FastTransact reveals the interworkings of payment processing and how online sellers can reduce associated fees.
http://www.fasttransact.com
Jim Sterne, founder of the Web Analytics Association and the eMetrics Summit discusses the state of analytics tools and where they're headed. http://www.targeting.com
Bernardine Wu, CEO, FitForCommerce offers expert advice about choosing the right technology vendors and service providers. http://www.fitforcommerce.com