Online Market World Radio

Baynote Director of Product Management Mike Svatek explains why contextual targeting is more effective than behavioral targeting. Category:
http://www.baynote.com

Flashecom Vice President Audra Hajj reveals the mistakes retailers are still making and offers suggestions about how to improve the efficiency of online selling and marketing.
http://www.flashecom.net

Interwoven's Scott Simonelli explains why landing pages are important and what you can do to optimize their effectiveness.
http://www.interwoven.com

U-Pic Insurance CEO, Walt Moscoso, discusses how online retailers can improve margins and better control the cost of goods sold through shipping insurance.
http://www.u-pic.com