Think you've got search engine marketing (SEM) figured out? Buckle up. SEM expert RSS Ray reveals what's happening with blog, video and mobile search and why personalization is so important. http://www.rssray.com
A lot of marketers added social media to the marketing mix in 2007 but not all programs were successful. Karen O'Brien, Partner, Interactive Services at Crimson Consulting explains what marketers are doing right and wrong, and what you should be doing in 2008. http://www.crimson-consulting.com
Serial entrepreneur, best-selling author, official eBay University instructor and long-time eBay PowerSeller Christopher Spencer reveals how online selling has changed and what you should do to stay a step ahead. http://www.chrisopherspencer.com
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