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Erika uses her words to persuade listeners that the PR Tip-of-the-Week is all about the power of words, and it is! Most SBOEs do not understand the persuasion of words when it comes to creating a solid brand. Erika quotes Jay Conrad Levinson author of Guerrilla Marketing who address powerful words from the English Language.
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Back again by popular demand, branding expert Susan Schwartz, founder of You Who Branding in the San Francisco Bay Area, tells listeners words have their own character and uniqueness. The ones you choose to use in you company can make or break the success of your companies efforts.
http://www.YouWhoBranding.com
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Erika shares with guest Susan Schwartz a new word that she has been using on PR 101 Radio. www.PR101Radio.com Susan gives her honest advice on Erikas new word for her show.
http://www.YouWhoBranding.com
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Susan Schwartz has stayed with us to answer listeners questions on powerful words and how they brand your business. Susan is the founder of You Who Branding in the San Francisco Bay Area and helps small business and entrepreneurs discover, define and develop the brand that reflects exactly who they are in print, and in public.
http://www.YouWhoBranding.com
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Back by popular demand, Alexandra Watkins and Sherry Petersik, the creative force behind Eat My Words, a nationally acclaimed naming firm, will give tips & tricks on how to leverage your product or company name for all its worth.
http://www.EatMyWords.com
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Alexandra Watkins and Sherry Petersik, founders of Eat My Words give listeners advice on what is a tag-line and how can it be used in a companys name. Plus, the duos give good advice to emailing listeners.
http://www.EatMyWords.com
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Alexandra Watkins and Sherry Petersik, the creative force behind Eat My Words, a nationally acclaimed naming firm, share how small business owners can make the name of their Company, Product or Service memorable. The dos and don'ts of naming and the three biggest naming mistakes small business make.
http://www.EatMyWords.com
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Alexandra Watkins and Sherry Petersik, founders of Eat My Words announce the Eat My Word’s 2008 Head Scratcher Contest for the worst company name. What kind of training do small business owners need to create a great name? www.EatMyWords.com.
http://www.EatMyWords.com
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Host Erika Taylor shares the PR Tip-of-the-Week; learn how to get the most from your media coverage.
Susan Schwartz, founder of You Who Branding helps small business and entrepreneurs discover, define and develop the brand that reflects exactly who they are – in print, in person and in public. Plus, how is branding different than a logo? What is the difference between branding, marketing and selling? The biggest mistake small businesses make when trying to build their brand.
http://www.YouWhoBranding.com
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